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Marketing Mix - Wikispaces

Viral Marketing Word of mouth Word of ... viral advertising, and any form of communication between the firm and the consumer. Extended Marketing Mix There have been attempts to develop an ... 7Ps & 7Cs The 7 Ps The 7 Cs Organisation Facing Customer Facing Product = Customer ...

http://iesmim.wikispaces.com/file/view/7+Marketing+Mix.ppt

Date added: October 22, 2011 - Views: 448

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###The Marketing Mix - PowerPoint Presentation - Full version###

The Marketing Mix Place this ... Mix The tools available to a business to gain the reaction it is seeking from its target market in relation to its marketing objectives 7Ps – Price, Product, Promotion, Place, People, Process, Physical Environment Traditional 4Ps extended to encompass growth of ...

http://www.studious-catz.com/marketing%20work/mix[1].ppt

Date added: November 29, 2012 - Views: 25

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###The Marketing Mix - PowerPoint Presentation - Full version###

The Marketing Mix The Marketing Mix The Marketing Mix The tools available to a business to gain the reaction it is seeking from its target market in relation to its marketing objectives 7Ps – Price, Product, Promotion, Place, People, Process, Physical Environment Traditional 4Ps extended to ...

http://kefah-marketing.wikispaces.com/file/view/mix.ppt/152092339/mix.ppt

Date added: May 5, 2013 - Views: 4

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###The Marketing Mix - PowerPoint Presentation - Full version###

The Marketing Mix. The Marketing Mix. The ... The tools available to a business to gain the reaction it is seeking from its target market in relation to its marketing objectives. 7Ps – Price, Product, Promotion, Place, People, Process, Physical Environment. Traditional 4Ps extended to ...

http://www.thinklearnact.com/uploads/1/7/8/4/17848269/bizedmarketingmix.pptx

Date added: September 21, 2014 - Views: 1

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The Marketing Mix

The Marketing Mix The term “mix” is used to explain the point that at any one time the marketer will select a set of tools from the marketing toolbox or the marketing mix in specific proportions to solve specific problems ... (UK= 74% of GDP). Extended mix: ...

http://thebibleshow.com/The_Marketing_Mix.ppt

Date added: August 31, 2011 - Views: 32

ppt
###The Marketing Mix - PowerPoint Presentation - Full version###

The Marketing Mix. The Marketing Mix. The ... The tools available to a business to gain the reaction it is seeking from its target market in relation to its marketing objectives. 7Ps – Price, Product, Promotion, Place, People, Process, Physical Environment. Traditional 4Ps extended to ...

http://alex.state.al.us/uploads/30571/The_Marketing_Mix.pptx

Date added: May 7, 2013 - Views: 29

ppt
###The Marketing Mix - PowerPoint Presentation - Full version###

... Mix The tools available to a business to gain the reaction it is seeking from its target market in relation to its marketing objectives 7Ps – Price, Product, Promotion, Place, People, Process, Physical Environment Traditional 4Ps extended to encompass ... ###The Marketing Mix - PowerPoint ...

http://www.mrryder.net/moodle/pluginfile.php/191/course/section/121/marketingmix.ppt

Date added: September 25, 2014 - Views: 1

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THE MARKETING MIX

THE MARKETING MIX WHAT IS MARKETING MIX? Phrase used to describe the different kinds of choices an organization has to make in order to bring the product or the service to the market. ... AFTER DEFINING THE MARKETING MIX EXTENDED MARKETING MIX 7PS Assignment THANK YOU!!! ...

http://www.hlcpe.ac.in/admin/study_material/Marketing%20Mix.ppt

Date added: October 4, 2013 - Views: 18

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###The Marketing Mix - PowerPoint Presentation - Full version###

The Marketing Mix * * * * * * Please ... Mix The tools available to a business to gain the reaction it is seeking from its target market in relation to its marketing objectives 7Ps – Price, Product, Promotion, Place, People, Process, Physical Environment Traditional 4Ps extended to encompass ...

http://bmsbusinessed.weebly.com/uploads/5/7/2/9/5729761/8th_grade_marketing_mix_-_final.pps

Date added: April 17, 2014 - Views: 7

ppt
###The Marketing Mix - PowerPoint Presentation - Full version###

... Mix The tools available to a business to gain the reaction it is seeking from its target market in relation to its marketing objectives 7Ps – Price, Product, Promotion, Place, People, Process, Physical Environment Traditional 4Ps extended to encompass ... ###The Marketing Mix - PowerPoint ...

http://users.kgcs.k12.va.us/blogit/dstrauss/files/2010/02/marketingmix7ps.ppt

Date added: November 27, 2013 - Views: 14

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marketing-mix-demo - Management Study Guide

Explain Extended Marketing Mix. Explain 7Ps & 7Cs of Marketing Mix. Describe the Characteristics of Marketing Mix. Explain Marketing Planning Process. ... ‘Marketing Mix’ refers to the primary elements that must be taken care of in order to properly market a product or service. ...

http://managementstudyguide.com/ppts/Marketing-Mix-Demo.pptx

Date added: May 17, 2014 - Views: 6

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marketing-mix-demo

Explain Extended Marketing Mix. Explain 7Ps & 7Cs of Marketing Mix. Describe the Characteristics of Marketing Mix. Explain Marketing Planning Process. ... ‘Marketing Mix’ refers to the primary elements that must be taken care of in order to properly market a product or service. ...

http://managementstudyguide.com/ppts/Marketing-Mix.pptx

Date added: April 9, 2014 - Views: 5

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###The Marketing Mix - PowerPoint Presentation - Full version###

... Process Awareness Interest Decision Satisfaction Action Advertising Channel Product / Service Price Word- of- Mouth The Marketing Mix ... to its marketing objectives 7Ps – Price, Product, Promotion, Place, People, Process, Physical Environment Traditional 4Ps extended to cope with ...

http://faculty.mu.edu.sa/public/uploads/1361809132.0932marketing%20mix65.ppt

Date added: August 25, 2013 - Views: 2

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MARKETING - PLANNING - Cal Poly Pomona

We shall follow Cowell's (1984) approach which is to consider services to have seven elements in the marketing mix (i.e. 7Ps). ... The 4P’s The 7P’s However the 4Ps have been much debated and extended to include other elements. We shall follow Cowell's ...

http://www.csupomona.edu/~bdewald/Marketing382.ppt

Date added: August 5, 2011 - Views: 336

ppt
###The Marketing Mix - PowerPoint Presentation - Full version###

The marketing mix is ... Mix The tools available to a business to gain the reaction it is seeking from its target market in relation to its marketing objectives 7Ps – Price, Product, Promotion, Place, People, Process, Physical Environment Traditional 4Ps extended to cope with today's ...

http://msc.pef.czu.cz/msc_em/data/lenihan/1314/Marketing/marketing%20mix%201.ppt

Date added: December 19, 2013 - Views: 4

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No Slide Title

Extended Marketing Mix Required for Services. Integration of Marketing with Other Management Functions. Developing Effective Service Marketing Strategies. Why Study Services? Services dominate most economies and are growing rapidly:

http://www.cob.unt.edu/slides/Paswan../MKTG4750/SM7_Ch01_Introduction.pptx

Date added: September 30, 2014 - Views: 1

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PowerPoint Presentation

... The e-Marketing Mix ... From the 4Ps of Jerome McCarthy to the 7Ps of Booms and Bitner ... Mixing the mix online The elements of the marketing mix Product introduced Extended product options Brands Slide 12 Slide 13 Slide 14 Slide 15 Brands online Brands -cont ...

http://www.ies.luth.se/home/users/timfos/Internet/Ch05.ppt

Date added: August 8, 2011 - Views: 54

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The Satisfaction-Loyalty Curve

Chapter 1 Introduction to Services Marketing

http://noteshouse.blog.com/files/2011/09/lovelock01.ppt

Date added: August 25, 2014 - Views: 2

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Slide 1

The Marketing Mix may be defined as the set of controllable variables that a company/firm can use ... The 7Ps. Product. Place. Price. Promotion. the extended mix (for service businesses) People. Process. Physical Evidence. The 7Ps. Product. It encompasses the range of goods or services offered ...

http://www.jamieburnett.co.uk/wp-content/uploads/2013/11/THE-MARKETING-MIX-Lesson-4.pptx

Date added: August 26, 2014 - Views: 1

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Title in yellow

The marketing mix In 1963 Bartels ... Extended product Additional features and benefits beyond the ... of ingredients’ Variables used to define key elements of marketing strategy From the 4Ps of Jerome McCarthy to the 7Ps of Booms and Bitner sometimes referred to as the services mix ...

http://www.ies.luth.se/home/users/timfos/Internet/OH-2010-models/Chapter%2005.ppt

Date added: March 15, 2014 - Views: 6

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PowerPoint Presentation

... (Honors) in Marketing & Management (NN52) Induction to Stage 2 ...

http://www.ncl.ac.uk/nubs/studentlife/current/undergrad/modselect/nn52stage1.ppt

Date added: May 28, 2014 - Views: 4

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PowerPoint Presentation

... there are seven in a services marketing mix. ... External marketing Traditional marketing incorporating the 7Ps Price Product/service Place Promotion People Processes Physical environment of the ... (GATT) has extended international trade rules to address services as well as ...

http://www.hh.umu.se/kursweb/vt06/feka53skemom1/?download=Marketing%20services.ppt

Date added: May 2, 2013 - Views: 16

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PowerPoint-Präsentation - CESIE

This model has been developed and extended over the years to include 7Ps, sometimes called the extended marketing mix, which include the first 4Ps of Product, Place, Price, ... The marketing mix model can be used to help you decide how to take a new offer to market.

http://cesie.org/media/cesie.org_e-learning.MARKETING_DEEP.Com_.ppsx

Date added: August 1, 2013 - Views: 57

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The Satisfaction-Loyalty Curve - KSU

... Factors Encouraging Extended Operating Hours ... Including People as Part of the Product Slide 25 Elements of The Services Marketing Mix: “7Ps” vs. the Traditional “4Ps” The 7Ps: (1) Product Elements The 7Ps: (2) Place and Time The 7Ps: (3) ...

http://faculty.ksu.edu.sa/smeshal/MKT%20452%20Service%20Marketing/Services%20Marketing%20%20Christopher%20Lovelock1.ppt

Date added: December 10, 2013 - Views: 36

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MEANING AND SCOPE OF CORPORATE SOCIAL RESPONSIBILITY

* KSFs of Community Volunteering Projects When implementing the programme Stay committed to the issue for an extended period of time instead of jumping around between different causes. Positive change takes time, ... and media consumption habits Determine the Marketing Mix (4Ps or 7Ps) ...

http://stonegamy.files.wordpress.com/2013/07/csr-and-ethics-ubgs-207-new.ppt

Date added: May 9, 2014 - Views: 15

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No Slide Title

CHAPTER 1 Introduction to Services Marketing

http://people.stfx.ca/tmahaffe/courses/2011-2012/BSAD431/Chapter%201.ppt

Date added: September 20, 2012 - Views: 35

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Slide 1

Marketing 2010-2011 Kulachatr Chatrakul Na Ayudhya ...

http://www.dhevil.com/coc_lp/mk.ppt

Date added: May 16, 2012 - Views: 14

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Slide 1

... wants and needs and what the organisation is able to offer and/or is willing to provide Serrena Services Ltd 11/11 Marketing Mix ... extended sick leave ... Communication Shell Oil What Needs to be Considered The Competition Identifying the Competition Strategic Marketing Marketing Mix 7Ps ...

http://www.icfm.ru/meropriyatiya/london2011-2/Roberta_Woodcock_Strategic_Business_Management_and_Expansion.ppt

Date added: August 1, 2013 - Views: 17

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The Commitment-Trust Theory of Relationship Marketing 關係 ...

From Marketing Mix to Relationship Marketing: ... (1985) Product Price Promotion Place Political power Public opinion formation 7Ps Booms and Bitner ... from the functional view of marketingmix’ management our focus has extended to the strategic role of marketing, ...

http://sites.cjcu.edu.tw/wSiteFile/File/C0102/11122119202010012-22%20...ppt

Date added: June 13, 2013 - Views: 14

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Enterprise for Bioscientists - Higher Education Academy

A Framework for Enterprise Development and Entrepreneurship A Resource Pack for Bioscience Lecturers and students By Zoë Dann and Jeff Gaskell

http://www.bioscience.heacademy.ac.uk/ftp/entrepreneurship/Enterprise_Dann.ppt

Date added: August 6, 2011 - Views: 155

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مباني مديريت بازاريابي

... which he subsequently extended. His theory contends that as . humans. ... Expand segment positioning strategy to include all aspects of the marketing mix: product, price, promotion, and place. ... (7Ps: People, Physical Appearance, Processes + 4Ps. Ordering ease. Delivery.

http://www.ghavidell.ir/principles%20of%20mktg.pptx

Date added: June 2, 2013 - Views: 30