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Date added: August 12, 2011 - Views: 163

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BAM 102: BUSINESS ECONOMICS

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http://www.bcanet.org/documents/MCC%20Business%20Courses%20Syllabi.doc

Date added: March 8, 2014 - Views: 51

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A STUDY ON SALES PROMOTION IN MAGNANIM SYSTEMS -...

Consumer Sales Promotion. Consumer sales promotions encompass a variety ... of importance and ... of marketing practice beyond their fast-moving consumer goods ...

http://files.spogel.com/abstracts/p-1049--sales_promotion.doc

Date added: April 27, 2012 - Views: 94

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Q - Allama Iqbal Open University

... are important to consider in determining the price of the product or service. Explain with the help of examples from FMCG sector. (20)

http://www.aiou.edu.pk/THREE/5565.doc

Date added: November 29, 2013 - Views: 29

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alagappauniversity.ac.in

... Advertisement and publicity – Sales promotion ... Leadership in hospitals – Meaning – ScopeImportance ... check printing, and document ...

http://alagappauniversity.ac.in/files/documents/files/Syllabi%20books%20-%20MBA%20programmes%20-AY%202013-14%20onwards.doc

Date added: July 10, 2013 - Views: 271

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www.chieta.org.za

www.chieta.org.za

http://www.chieta.org.za/business-units/research-and-skills-planning/ssp/item/download/774_ec0b27343169bf7aa93902f38e2fca85.html

Date added: February 26, 2015 - Views: 1

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Elective – I - Andhra University

... Sales promotion ... need and importance, Objectives, Scope and Functions ... Preparation of reports on Marketing environment of different FMCG’s or ...

http://andhrauniversity.edu.in/syllabus/B.Com.%20Final%20Electives%20(Syllabus).doc

Date added: August 2, 2013 - Views: 70

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10 - fabionoia.it

10.2 Sales promotion. ... The airlines have to promote themselves to the trade in the same way as any FMCG ... which respectively have the scope to ...

http://www.fabionoia.it/thesis/Thprom.doc

Date added: May 5, 2013 - Views: 2

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FMCG: Rural India the growth driver

rural marketing is promotion ... the rising sales in the FMCG ... With the entry of Colgate in Indian marketplace the awareness about Oral care and the importance ...

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Date added: April 5, 2012 - Views: 57

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Third Party Logistics Services: An India...

... moving over to activities which have maximum impact on logistics performance and then increase scope of ... Chemicals, FMCG ... Sales Promotion 3.8 8.5 ...

http://www.pomsmeetings.org/ConfPapers/002/002-0633.doc

Date added: July 7, 2015 - Views: 1

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fensware.sabanciuniv.edu

Scope of the Project. ... giving much more importance to recent observations while still not discarding ... baseline sales without the promotion will have its effects ...

https://fensware.sabanciuniv.edu/ugprojects/showdocument.php?doc=81419f821b095f864f6cc1004ac2e9d1&term=12&course=ens491_492

Date added: May 5, 2013 - Views: 18

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Download Strategic Management

Strategy is the direction and scope of an organization over the long term. ... Importance of Strategic Management. ... and sales promotion into a coordinated campaign.

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Date added: September 23, 2011 - Views: 534

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www.ijebf.com

STUDY ON THE GROWTH PROSPECTS OF PRIVATE LABELS TO THAT OF NATIONAL BRANDS IN THE FMCG RETAIL SECTOR IN COIMBATORE. ... but 5% of sales are through organized retailing.

http://www.ijebf.com/IJEBF_Vol.%201,%20No.%202,%20March%202013/STUDY%20ON%20THE%20GROWTH%20PROSPECTS%20OF%20PRIVATE%20LABELS%20TO%20THAT%20OF%20NATIONAL%20BRANDS%20IN%20THE%20FMCG%20RETAIL%20SECTOR%20IN%20COIMBATORE.doc

Date added: May 23, 2013 - Views: 4

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Fetch Doc - K.K.Wagh

Introduction to Organizational Behavior: Definition, Importance, Scope, ... Different types of Sales Promotion, ... FMCG, Industrial, & Services.

http://www.kkwagh.org/MBA/mba_images/MBA_syllabus.doc

Date added: August 12, 2011 - Views: 369

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Chapter 1: Defining Marketing for the 21st Century

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http://bm.gduf.edu.cn/kcpt/scyx/Exercises.doc

Date added: October 30, 2011 - Views: 54

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solution.puzl.com

The Fast Moving Consumer Goods ... Sales promotion is done by company by different schemes to the distributor, ... Importance of EDS ...

http://solution.puzl.com/puzl/files/905/25095/50f50932bf332.docx

Date added: November 11, 2013 - Views: 14

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CURRICULUM & REGULATIONS GOVERNING MASTER OF...

... Personal selling and sales promotion, ... Determinants of promotion mix. 2. Advertising: Need, scope and importance of ... Growth strategies for FMCG; ...

http://www.uni-mysore.ac.in/assets/creditsystem/commerce/2Credit-Based-Choice-Course.doc

Date added: September 15, 2011 - Views: 177

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Evaluate the importance of planning in modern business. 5. ... Discuss the nature and scope of ... Explain the impact of consumer oriented sales promotion on ...

http://alagappauniversity.ac.in/files/question_paper/M.Com.%20(Marketing)%20(2005%20&%20200...).doc

Date added: May 11, 2014 - Views: 4

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Managerial Economics - Hi Friends this is arjun

Fast moving consumer goods ... The scope of managerial economics is restricted to microeconomics. ... 77 Managerial Economics 6.10 THE IMPORTANCE OF PRODUCTION ...

http://info2myfriends.blog.com/files/2010/11/Managerial-Economics1.doc

Date added: April 26, 2012 - Views: 160

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xa.yimg.com

Various sales promotion ... the companies can give the brands in other categories such as FMCG say ... marketing etc methods are of little importance ...

http://xa.yimg.com/kq/groups/24029478/1921403394/name/Question

Date added: July 8, 2013 - Views: 1

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apjor.com

This is to inform you that my Paper titled “Traditional Media vs. Social Media as a Marketing Communications tool in FMCG ... sales promotion, ... promotion mix ...

http://apjor.com/files/1423562192.docx

Date added: February 13, 2015 - Views: 1

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CHAPTER 6

... opportunity to realise economies of scale and scope, ... Recruitment and posting of sales force . Pricing . Sales Promotion . ... the American FMCG (Fast Moving ...

http://vedpuriswar.org/books/GoingGlobal/Chapter%2006_Entering%20global%20markets.doc

Date added: September 24, 2014 - Views: 9

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University of Mysore

... Investment decisions; importance, and its scope, ... Most of the corporate dealing with both FMCG and durables are already ... Sales promotion and ...

http://www.uni-mysore.ac.in/assets/creditsystem/commerce/7Regulation-Syllabus-Governing-M.Com..doc

Date added: September 23, 2011 - Views: 144

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EARLY HISTORY - Ning

EARLY HISTORY AND EVOLUTION OVER TIME. ... ADVERTISING AND SALES PROMOTION. ... and gave importance to the perceived health benefits of traditional food.

http://yantrajaal.ning.com/forum/attachment/download?id=906028%3AUploadedFi58%3A10537

Date added: April 18, 2015 - Views: 1

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INTRODUCTION:

... should be positioned and how the brand assortment sold by the retailer is related to its image are thus of critical importance. ... Price and Promotion. 4.

http://www.essayzone.com/essay_store/982_4ec62e8026dd5.doc

Date added: August 24, 2014 - Views: 11

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CBCS - COURSE OUTLINE FOR 2005-2006

... Advertising Management and Sales Promotion E 2 1 0 3 BUS E205 Corporate ... Consumer Product Sector and FMCG ... ScopeImportance – Status ...

http://www.unom.ac.in/uploads/admissions/cbcs/2007-2008/bus07.doc

Date added: May 2, 2013 - Views: 118

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Project Report 2 - Knowledge Hub

... but things are particularly difficult in the Fast Moving Consumer Goods ... education on the importance of hand washing ... sales promotion and perhaps ...

http://mirzarafath.com/files/2013/03/A-study-on-marketing-strategies-of-hindustan-uniliver-ltd.doc

Date added: July 10, 2013 - Views: 4

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4 - Bournemouth Ci

The term ‘direct promotion’ succinctly combines direct marketing with sales promotion. Many FMCG ... the scope of human interaction ... the importance of personal ...

http://www.bournemouthcitycollege.co.uk/wp-content/uploads/2014/01/036_4.1.doc

Date added: August 31, 2014 - Views: 19

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MARKETING RESEARCH EXPLAINED - Ruralnaukri.com

Above given example illustrates the importance of marketing research in ... Sales promotion affects the ... Huge size of the market wherein FMCG itself ...

http://www.ruralnaukri.com/uploads/Marketing_Research.doc

Date added: December 26, 2012 - Views: 91

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Packaging and purchase decisions

... is an important driver of the dynamic competitive environment for fast moving consumer goods ... the scope of their search ... volume in a sales promotion ...

http://leleannec.free.fr/MEMOIRE/Fiches%20de%20lecture/Packaging%20and%20purchase%20d%E9cision/Packaging%20and%20purchase%20decisions.doc

Date added: December 1, 2012 - Views: 15

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vskub.ac.in

... process of personal selling, sales promotion and importance of sales promotion, ... growth strategies for FMCG, ... importance, nature and scope, ...

http://vskub.ac.in/docs/syllabus_2013-14/ug/BBM-Syllabus-2013-14.docx

Date added: March 13, 2015 - Views: 3

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24108 Marketing Foundations - Bored of Studies

How to study Marketing Foundations? ... Importance of Pricing: ... (FMCG). Sales promotion is used to: ...

http://community.boredofstudies.org/attachments/117/university-technology-sydney/28556d1377498685-high-distinction-marketing-foundations-notes-notes-.doc

Date added: March 21, 2015 - Views: 6

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Download Syllabus - Rajagiri Centre for Business...

M0105 Advertising and Sales promotion ... - Scope, Relevance and Importance of Communication Historical Perspective of the ... Distribution Models of FMCG ...

http://rcbs.rajagiri.edu/Docs/PGDM-Syllabus-in-Full.doc

Date added: June 15, 2013 - Views: 208

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VERY IMPORTANT INSTRUCTIONS: - University of...

... Meaning, scope, importance and limitations ... FMCG – Consumer durables – Credit cards ... Sales Promotion : ...

http://www.unom.ac.in/uploads/admissions/cbcs/2008-2009/bcomcbcs36updated.doc

Date added: March 8, 2012 - Views: 166

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University Department of Management...

Colgate Palmolive ltd. is one of the largest FMCG Company in India.Colgate ... joint sales promotion of Colgate ... ways. the importance of personal ...

http://www.itworkss.com/download/Study/management%20projects%20upload%20267%20mb/A%20STUDY%20OF%20COLGATE%20PALMOLIVE%20-%202%20www.itworkss.com.docx

Date added: January 8, 2015 - Views: 1

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A Study ofUnderstanding the Effect of Association...

“Understanding the Effect of association of Imagery in Communication on ... the advertising into tangible sales ( as in the case of FMCG ... Sales Promotion.

http://www.gcbe.us/2013_CBEC/data/Ravi%20Jayawardena,%20Dilan%20Savio%20Perera.doc

Date added: July 10, 2013 - Views: 58

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Download What Do Marketers Do Sage - SAGE Pub

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http://www.sagepub.com/masterson/career_doc.docx

Date added: August 5, 2013 - Views: 64

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INTRODUCTION - Chemical Indusries Education&...

It also focuses on the promotion of the industry’s views and ... Fast Moving Consumer Goods ... Again this shows the importance of the sales function ...

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Date added: April 9, 2015 - Views: 1

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CHAPTER 1

1 The scope of the exam syllabus. Your examination syllabus is divided into five main areas. • Marketing and the environment – introduces the subject, ...

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Date added: August 5, 2013 - Views: 9

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FORMAT FOR OUTLINE OF PROPOSED RESEARCH WORK

The present research shall identify the importance of each ... Scope of the Study: The ... Physicians are perhaps the most important players in pharmaceutical sales.

http://iicecollege.com/wp-content/uploads/2015/03/Synopsis-Mgmt.-Ruchi.doc

Date added: May 11, 2015 - Views: 1

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Effect of Brand Image on consumer buying behavior:...

The FMCG stand for “Fast Moving Consumer Goods” and it’s ... 6. IMPORTANCE OF BRAND IMAGE. ... endorser, brand Image, Brand Equity, Price Promotion, ...

http://www.tahg.org/research/Shehzad_Junaid_Effect%20of%20Brand%20Image%20on%20Consumer%20Buying_Final%20Project_Junaid_4813_JulY2012.docx

Date added: April 5, 2013 - Views: 33

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INTRODUCTION

... personal selling, and sales promotion. ... Be it an FMCG product or an ... when advertising their services, attach greater importance to service with ...

http://www.managementparadise.com/uploads_blog/205000/204907/0_1903.doc

Date added: October 17, 2011 - Views: 78

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MBA PROJECT TITLES - Zeenor

Check out this comprehensive collection of MBA project titles. ... Effectiveness and scope of employee referrals in the process ... Changing trends in FMCG industry ...

http://www.blog.zeenor.com/wp-content/uploads/2010/12/MBA-Project-Titles.doc

Date added: May 2, 2013 - Views: 89

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The aim of the Lisbon Agenda is to make the EU the...

The advanced insight that the retailers have into launches and promotion ... of retail sales of FMCG ... it admits the importance of buyer power ...

http://www.biicl.org/files/1362_modernisation_of_eu_competition_law_and_art_82_pieter_kuipers.doc

Date added: May 6, 2013 - Views: 1

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www.itworkss.com

To analyze the effectiveness of the advertisement and sales promotion policies in influencing buyers purchasing decision. SCOPE OF ... Since it's an FMCG product this ...

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Date added: May 13, 2015 - Views: 1

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A PROJECT REPORT ON - spogel.com

... the scope of the Internet as a ... Examples of sales promotion ... Delivering Content Value to engage the user’s interest is the critical importance in ...

http://files.spogel.com/fypin-mba/p-0006--Internet_Marketing_Project_Report.doc

Date added: August 1, 2013 - Views: 60

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Chapter – IX - Vedpuriswar

The same argument applies to sales promotion. ... There can be scope to innovate. ... The importance and power of corporate brands has also increased significantly in ...

http://vedpuriswar.org/books/ERM/09_Managing%20Marketing%20Risks.doc

Date added: July 3, 2014 - Views: 39

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CREATIVE WRITING: ENGLISH & ENGLISH

The need and importance of Translation in Journalism. ... Sales promotion. ... Definition, scope and importance. 2.

http://www.ggsipu.nic.in/syllabus/syllbjmc200709.doc

Date added: April 1, 2014 - Views: 34

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A Assessment Front Sheet

... is India's largest fast moving consumer goods ... HUL primarily adopted 2 methods for selling and promotion of ... The sales associate may greet customers ...

http://www.ewlci.org/file_1.php/193/moddata/assignment/186/23111/Bharath_Sales_Assignment_A.doc

Date added: July 6, 2015 - Views: 1