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How to Analyze a Case - University of Mississippi

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How to Analyze a Case - University of Mississippi

A marketing manager might want to know the history of competitive reactions to price cuts by his ... How to Analyze a Case Author: Michael D. Hartline Last modified by:

http://faculty.bus.olemiss.edu/dvorhies/MBA%20Marketing/Handout%20-%20How%20to%20Analyze%20a%20Case.doc

Date added: January 27, 2012 - Views: 117

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Chapter 1 Case Study Questions – - American College of ...

MBA-510 – Marketing Management and Strategy. Professor Dr ... This is where the student will type their answer to the first question in the case study. Question 2:

http://www.onlineacit.com/CaseStudyTemplate.docx

Date added: September 23, 2014 - Views: 2

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mba.mits.ac.in

Marketing Management Case Study 2. Marketing . Excellence > >Walmart . Walmart, the giant chain of discount stores, is the second largest company in the world, with ...

http://mba.mits.ac.in/Marketing%20Management%20Case%20Study%202.docx

Date added: April 18, 2014 - Views: 2

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mba.mits.ac.in

Marketing Management Case Study 1. Marketing . Excellence >>Nike . Nike hit the ground running in 1962. Originally known as Blue Ribbon Sports, the company focused on ...

http://mba.mits.ac.in/Marketing%20Management%20Case%20Study%201.docx

Date added: April 8, 2014 - Views: 1

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RUBRIC FOR CASE STUDIES - College of Charleston

Social Studies Case Study description and Rubric. A case study is a description of an actual situation involving a decision, a challenge, an opportunity, a problem or ...

http://people.cofc.edu/~perkinsr/classes/EDFS460/NCSSCaseStudy-Rubric.doc

Date added: September 26, 2011 - Views: 161

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Pep stores case study - UCT Graduate School of Business

A UCT Graduate School of Business case study has been published in a leading strategy textbook that is prescribed in more than 200 business schools in 20 countries.

http://www.gsb.uct.ac.za/PressOffice/Pep%20stores%20case%20study%20-%20Final_1.doc

Date added: December 7, 2011 - Views: 106

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Introduction:

The automotive case-study project is a cumulative course assignment that provides students with a more hands-on method for learning and applying text concepts.

http://www.csub.edu/~ecarter2/CSUB.MKTG.600%20Winter%2007/MBA%20AUTO%20CASE%20DIRECTIONS.doc

Date added: May 12, 2013 - Views: 28

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Strategic Management Case Analysis - PiratePanel

Strategic Management Case ... the material students have accumulated throughout their course of study within a business ... marketing, and operations, when ...

http://myweb.ecu.edu/mgmt/simerlyr/Firm%20Case%20Analysis%206722.doc

Date added: February 23, 2012 - Views: 252

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Title: MKT 4010 International Marketing - Cantoría Hong Kong

Many students come to an MBA program with a misconception that marketing communication is more ... based on a marketing case study issued one week before the ...

http://mba.hkbu.edu.hk/content/doc/Mkt7040outline2011-2012.doc

Date added: December 22, 2013 - Views: 6

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Module Guide Template - MBA Anglia Ruskin University

Marketing Design and Innovation . Module Leader: ... Marketing principles of product and service ... Case study activity Integrating the earlier objectives Roger ...

http://www.angliamba.samstudents.com/trimester_1_files/BD415024S%20Marketing%20Design%20and%20Innovation%202010-11%20Semester%201c.doc

Date added: October 24, 2012 - Views: 35

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Sample Outline for Case Study - San Jose State University ...

Sample Outline for Case Study. Note: Each of these roman numerals and letters represent a segment of your paper, not a paragragh.

http://www.sjsu.edu/faculty/hagemann/SampleOutlineforCaseStudyF%2705.doc

Date added: November 5, 2014 - Views: 13

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FORMAT FOR WRITTEN CASE ANALYSIS - Indiana University

FORMAT FOR WRITTEN CASE ANALYSIS . Required Sections Guidelines I. Executive Summary. One to two paragraphs in length. On cover page of the report

http://users.ipfw.edu/todorovz/caseformat.doc

Date added: October 9, 2011 - Views: 348

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Marketing Research Final Exam Study Questions

Marketing Research Final Exam Study Questions Author: jecox Last modified by: jecox Created Date: 5/3/2005 7:11:00 PM Company: College of Business, ISU Other titles:

http://www2.cob.ilstu.edu/jecox/Marketing%20Research%20Materials/Marketing%20Research%20Final%20Exam%20Study%20Questions.doc

Date added: March 14, 2012 - Views: 23

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Business Case Analysis - University of San Francisco

much work will need to be done to prepare the case study properly. Long Cycle Process. ... – marketing, finance, operations, human resources, or integrated.

http://mba6307-hitechmarketing.wiki.usfca.edu/file/view/Business%20Case%20Analysis%20Template%20and%20Directions.doc/112232919/Business%20Case%20Analysis%20Template%20and%20Directions.doc

Date added: August 20, 2014 - Views: 4

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Case Study Grading Rubric - Eastern Illinois University ...

Title: Case Study Grading Rubric Author: AAAD503 Last modified by: aacs101 Created Date: 9/19/2005 5:44:00 PM Company: Eastern Illinois University Other titles

http://castle.eiu.edu/eiu1111/case%20study%20grading%20rubric.doc

Date added: February 6, 2012 - Views: 91

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Social Media Use of Top MBA Programs in the United States:

41% of these top MBA programs describe social media as playing a critical or major role in their MBA marketing ... study that the top MBA ... case, the winner may not ...

http://www.umassd.edu/media/umassdartmouth/cmr/studiesandresearch/TopMBAPrograms.doc

Date added: May 3, 2013 - Views: 22

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THE UNIVERSITY OF ARIZONA

Moroccan Case Study Student Handbook ... It covers various promotional aspects of the marketing mix such as principles of ... Since this is an MBA class, ...

http://www.lmu.edu/Assets/Colleges+Schools/CBA/MBA/MBA+Students/79.doc

Date added: January 4, 2015 - Views: 1

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Marketing Management & Strategy - NUS Business School

MBA program offers courses spread ... 1 Personal participation & Involvement 20 Marks 2 Classroom case study 20 Marks 3 ... management, sales/marketing/venture and ...

http://bschool.nus.edu.sg/Portals/0/images/mba/docs/ST2%20BMA5531A-Perry.doc

Date added: May 2, 2013 - Views: 36

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MBA Marketing Module MBA403 (2010-11)

MBA Marketing Module MBA7003 (2011-12) Assignment 2: ... that theory without application to the case study and the chosen market will not receive a high mark.

http://www.iuc-edu.eu/group/2011%2012%20MBA%20Resit/2012%20Resit%20MARKETING%20%20-%20CW2.doc

Date added: September 8, 2014 - Views: 3

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S Y L L A B U S

S Y L L A B U S. Marketing Management: MBA 606 (Please Read it Thoroughly) Instructor: Dr. Annie H. Liu; [email protected] Office & Hours: Hilton #321; Monday ...

http://www.lmu.edu/Assets/Colleges+Schools/CBA/MBA/MBA+Students/93.doc

Date added: March 6, 2015 - Views: 1

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MBA Marketing Module MBA403 (2010-11)

MBA Marketing Module MBA7003 (2012-13) Assignment 2: ... Note that theory without application to the case study and the chosen market will not receive a high mark.

http://www.iuc-edu.eu/group/mba_learning/2012%2013%20assignments/resit/2013%20RESIT%20MBA%20MARKETING.doc

Date added: August 7, 2013 - Views: 5

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MBA 6611 - Welcome to the Sorrell College of Business at Troy ...

MBA 6611 Business ... Apply industry competitive analysis and company situational analysis to a manufacturing or service industry case study scenario to craft ...

http://business.troy.edu/Downloads/MasterSyllabi/MBA_6611.doc

Date added: September 24, 2011 - Views: 100

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CASE STUDY OUTLINE - College of Art and Architecture ...

Case studies should generally subscribe to the following organization: Title. A thoughtful title that captures the essence of the case study. Abstract.

http://www.caa.uidaho.edu/arch571/CASE%20STUDY%20OUTLINE.doc

Date added: September 23, 2011 - Views: 380

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Student Learning Assessment Program - Eastern Illinois University

STUDENT LEARNING ASSESSMENT PROGRAM. ... Marketing Plan. MBA 5550. Fall 2010 & Spring 2011 . Focused Research Paper. MBA 5670. Fall 2010. Company Case Study Project ...

http://www.eiu.edu/~assess/BUS%20mba%2011.doc

Date added: January 30, 2013 - Views: 53

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Fisher MBA Elective Course

ethnographic research determine how a product/service fits into a customer’s life (Peapod case) marketing research in industrial design (Oxo International case)

http://fisher.osu.edu/supplements/10/8808/Sp-10-847-Robinson.doc

Date added: September 9, 2014 - Views: 2

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SWOT Analysis for Colgate Palmolive Case Study

Based on the data in the case study, Colgate-Palmolive introduced 275 new products worldwide and setup ... Case study 10. Philip Kotler. Marketing Management: The ...

http://www.reocities.com/technoprog2000/files/colgate.doc

Date added: September 15, 2011 - Views: 71

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S Y L L A B U S - Loyola Marymount University

S Y L L A B U S . MBA International Marketing . ... will be required to present & lead a discussion of 1 assigned case study ... Case: Marketing to the Bottom of the ...

http://cba2.lmu.edu/mbastudents/S10Syllabi/LiuInternational.doc

Date added: December 16, 2013 - Views: 7

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Lecturer Notes: - Routledge

Forecasting Demand for part-time university MBA places. ... 12 case study Illustrates ATR for the example illustrated in the chapter case study. Marketing ...

http://cw.routledge.com/textbooks/9780415458160/instructorresources/Lecturer%20Notes.doc

Date added: October 15, 2011 - Views: 154

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Bridgette M - Journal of Consumer Research

Developed and delivered case-based MBA class on Marketing Communications ... “Olay Daily Facials,” MBA case study and teaching note. Braig, Bridgette M ...

http://www.ejcr.org/AdHocCVs/Braig.doc

Date added: October 1, 2013 - Views: 7

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MBA FINANCE 2010 - Projects Org « Complete IT and Non IT ...

mba marketing 2010. quantitative research on measuring satisfaction level of retailers with birla white brand vis-vis other brands. ... a case study of pcte. 54.

https://projectorg.files.wordpress.com/2012/04/mba-projects-list.doc

Date added: January 29, 2015 - Views: 1

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RESEARCH PROJECT SUPERVISIONS for MBA & MM, SEM 1, 2010/2011

RESEARCH PROJECT SUPERVISIONS FOR MBA & MM, SEM 2, 2010/2011. ... Credit Control Management: Case Study On Engtex Marketing Sdn Bhd. Dr. Edward Wong Sek Khin/ ...

http://xa.yimg.com/kq/groups/10114558/1465433903/name/RESEARCH%20PROJECT%20SUPERVISIONS%20SEM%202%2020102011.doc

Date added: June 8, 2013 - Views: 29

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Sample Final Exam – Marketing Management – Semester, Year

Sample Final Exam – Marketing Management – Semester, Year. Name _____ Social Security # _____ Please read all questions carefully.

http://www.utdallas.edu/~eharuvy/marketing_lectures/Sample_Final.doc

Date added: August 31, 2011 - Views: 572

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Institute of Management Studies, - Devi Ahilya Vishwavidyalaya

MBA (Hospital Administration) 2 YEARS . ... CASE STUDY in reference to 300 and 500 bedded hospital for energy ... MARKETING OF HOSPITAL SERVICES.

http://www.ims.dauniv.ac.in/Syllabus/MBA%20(HA)%202%20Yr.%20Semester%20III.doc

Date added: September 4, 2014 - Views: 1

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Fisher MBA Elective Course

marketing research methods/processes for analysis of marketing problems (Goldlion case) measurement of quality and customer satisfaction (The Coop case)

http://fisher.osu.edu/supplements/10/8870/au_09_847_robinson.doc

Date added: September 4, 2014 - Views: 2

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More MBA Examples of Good Practice - The University of ...

More MBA Examples of Good Practice. ... market entry and e-commerce marketing strategy development: a case of ... a case study on the implementation of a performance ...

http://www.brad.ac.uk/library/media/library/documents/mba_good_practice.docx

Date added: March 20, 2014 - Views: 1

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S Y L L A B U S - Loyola Marymount University

MBA 606. Date Topic Readings June 29. Overview of Marketing . Marketing Environment 1. 3 July 1. ... Business Marketing & case study 7 July 13 Segmenting & Targeting .

http://cba2.lmu.edu/mbastudents/U10SYLLABI/606.doc

Date added: April 5, 2014 - Views: 7

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DEPARTMENT OF MANAGEMENT STUDIES - Sphoorthy Engineering College

ASSIGNMENT TO MBA II YEAR STUDENTS. 28/09/2011. ... (A Case Study) 2. Management of Technology: ... MARKETING COMMUNICATIONS:

http://sphoorthyengg.com/MBAupload/upload/assignment%20to%20mba%20students.doc

Date added: August 7, 2013 - Views: 17

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Marketing 443 - College of Business | Iowa State University

Independent Study. Spring ... Case Analysis: PharmaSim, pgs ... what do you know about marketing management after playing PharmaSim that you didn’t quite understand ...

http://www.bus.iastate.edu/kpalan/Marketing%20443indstudy.doc

Date added: August 12, 2011 - Views: 92

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S Y L L A B U S

MBA International Marketing . ... The course of study will include profiling and discussing the best practices of leading ... Case grades will be based on 70% write ...

http://cba2.lmu.edu/mbastudents/S11Syllabi/Liu.doc

Date added: January 14, 2015 - Views: 1

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Strategic Marketing - TEI Pir

Marketing Management (MKT600) Anna Zarkada BSc (AUEB), MSc (UMIST), PhD (QUT) Assistant Professor. ... case study and/or essay format 3 hours 75% Total 100% M B A

http://mba.teipir.gr/files/MKT_600_2013_az.doc

Date added: August 11, 2013 - Views: 20

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Product and Band Management – BMA5506 - NUS Business School

Department of Marketing. BMA5533 Marketing in the Digital Age. ... I graduated from the University of Stirling receiving an MBA with Distinction. ... 7 Case Study II

http://bschool.nus.edu.sg/Portals/0/images/mba/docs/BMA5533-MarketingDigitalAge-Harish.doc

Date added: May 13, 2013 - Views: 3

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Are You suprised ? - Georgia State University

Production Management & Marketing. MBA Thesis on “Preparation of Strategic Marketing Planning in Beverage Sector and a Case Study of Coca-Cola and Cola Turka Drinks”

http://www2.gsu.edu/~wwwazu/CVs/CV_%20Vusal%20Hasanov.doc

Date added: May 13, 2013 - Views: 2

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Innovation Summary: The Real-Time Case Study

In a traditional case study class you are ... The discussion became directed at interesting differences between this case class and a marketing class offered to MBA ...

http://people.umass.edu/theroux/Focus%20Group%20Results.doc

Date added: October 7, 2013 - Views: 9

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School of Business Assessment Plan

This proposal would add a healthcare concentration to the MBA. Marketing ... grade of B or better on a case study that shows the student’s ability ...

http://www.tiffin.edu/academics/assessment/gars/sobus/MBA_-_Elder_Care_Mgmt_PAP.doc

Date added: March 6, 2015 - Views: 1

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punjabiuniversity.ac.in

MBA (Applied Management ... In case, a case study is to be included it may carry marks equivalent to two questions. ... Marketing of consumables and durables, ...

http://punjabiuniversity.ac.in/pbiuniweb/slbtesting/Syallbus/Integrated/MBA/MBA%20(Applied%20Management)%20Five%20Year%20Integrated%20Course%20Part%20-%20III%20(Semester%20V%20%26%20VI).doc

Date added: March 6, 2015 - Views: 1

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MBA 695

MBA 695. Summer, 2004. Case Study Project Guidelines. ... Identify either the Operations or the Marketing area and develop a functional level strategy for that area.

http://bryongaskin.net/education/MBA%20TRACK/CURRENT/MBA691/Case_Assignment_Description_2004.doc

Date added: August 7, 2013 - Views: 3

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MARKETING PLANNING & PROBLEM SOLVING

MBA PROGRAM SEMINAR IN MARKETING MANAGEMENT [MKTG 600] COURSE METHODOLOGY. This course is taught in . ... Because of the participative approach to the case study, ...

http://www.csub.edu/~ecarter2/CSUB%20MBA%20MKTG%20600%20W%2006/CSUB.MKTG.600.SUMMER%202006.SYLLABUS.doc

Date added: December 12, 2013 - Views: 8

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Marketing: The Foundation Of Value Creation - WJMurray-Assoc

Outside Case Study Analysis and Team Reports. ... Dr. Sukumar also teaches marketing management in the Executive MBA program at the University of Houston.

http://www.wjmurray-assoc.com/Training/Intrapreneurship_Series.doc

Date added: August 29, 2014 - Views: 1

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I

Chinese MBA Real Case Study 2 Project management 2 Micro-economics 2 Management ... Brand Control 2 Consumer Behavior 2 Marketing Study 2 ...

http://www.mba.co.kr/html/forum/schoolPresent/PR20050804120103338.doc

Date added: September 7, 2013 - Views: 12